Is it possible to guess which font the NFL logo uses just by looking at it? I don’t think so! There’s just something so unique and special about the shape and style that it’s become instantly recognizable. I mean, not even the most ardent football fan would be able to identify the font with no problem!
For decades, the NFL logo has been associated with all things Americana. And when it comes to the font that is featured prominently on the logo, there is no denying that it looks great in every instance. According to experts, the font is known as Franklin Gothic Condensed and was custom-designed for the National Football League in 1968.
While the original font was created for the NFL back in the late 1960s, the league has subtly adjusted the size of the font over the years, while at the same time ensuring the integrity of the original design. The original font was designed by American type designer Morris Fuller Benton, who passed away in 1948. Nowadays, the font is owned by Monotype Imaging and is available in several different varieties.
Now you might be asking yourself, why did the NFL decide to go with this font in the first place? Well, the answer is fairly simple. By picking a recognizable font from the period, the NFL logo was able to convey a sense of nostalgia and tradition while at the same time having a timeless look that would stand the test of time. Moreover, the small tweaks over the years have allowed the logo to remain fresh and contemporary while at the same time keeping the spirit of the original design alive.
The NFL logo is not only distinguishable in terms of its font, but also its design elements. The iconic shield shape and blue and red palette give the logo an immediate sense of power and authority, making it instantly recognizable and beloved by all.
You know, before the NFL logo, professional sports teams generally didn’t have logos that were unique and distinct showing each clubs individual identity. That’s why it is quite revolutionary that the NFL logo was the first to feature a design that was special and eye-catching. Nowadays, you’ll find sports teams in different leagues all around the world, all proudly featuring their own recognizable logos.
I think it’s also worth mentioning that the symbol found in the NFL logo is actually a representation of the football itself. It’s usually depicted in a symmetrical format and triangles are used to denote the laces of the ball, while doing double duty as a visual representation of the letters “NFL” at the same time. It’s a testament to the creativity and fresh ideas that NFL brought to the table with its logo and it’s something that they have certainly capitalized on over the years.
It’s true that the font that the NFL logo utilizes has a unique and recognizable style to it. It’s a font that is not only easy to read, but also gets across the essence of what the league is all about. It’s a timeless font, one that has worked perfectly for the league over the years, and if I were to guess, it will continue to do so for many more years to come.